Tuesday, 20 November 2012

Exam Question

Let's have a go at a real life exam question...

"Successful media products depend as much upon marketing and distribution to a specific audience as they do upon good production practices". To what extent would you agree with this statement? (50)

A Very Rough Essay Plan For You...
Introduction - start by defining what is meant by 'success'.
Present the argument 'for' this statement - the importance of good marketing and wide distribution / distribution to specific audiences on the success of a film.
Present the argument 'against' this statement - can films that are not heavily marketed and distributed widely still be successful?
Conclusion - sum up your points and conclude with whether you agree or disagree with the statement.

The examiner is looking for:

  • Understanding of the task / refers to question throughout
  • Knowledge and understanding of institutional processes
  • A clear and developed argument
  • Detailed reference to / evidence from a range of case studies
  • Accurate use of terminology 
  • Accurate spelling and punctuation
Deadline - Wednesday 28th November - hard copy please!

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